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Napster Contacts:
Dana M. Harris
Napster
(310) 281-5073
dana.harris@Napster.com
Nancy Sullivan, John Conroy
Rogers & Cowan
310-201-8899 or 201-8878
nsullivan@rogersandcowan.com
jconroy@rogersandcowan.com
NAPSTER EXPANDS MANAGEMENT TEAM WITH MARKETING AND BRANDING SPECIALIST
Alan Cohen Named Chief Marketing Officer
LOS ANGELES, CA - (July 9, 2004) - Napster®, a division of Roxio
(Nasdaq: ROXI), today announced that Alan Cohen will join the company in the
newly established position of Chief Marketing Officer. Cohen has a long-standing
reputation as a marketing innovator and will leverage his vast experience in
online and traditional marketing to ensure the future success of the most-recognized
brand in digital music. Cohen will report directly to Chris Gorog, Chairman and CEO
of Napster and Roxio and will work closely with Glenn Kaino, Napster's Chief Creative
Officer responsible for programming and design, who also reports to Gorog.
"We are delighted that Alan is joining our senior management team to help lead the
marketing and management of the Napster brand," said Chris Gorog. "Alan's breadth
of experience managing the growth of big consumer brands both on and offline will
help further define Napster's position in the rapidly expanding digital music
marketplace."
As a 20-year veteran of the marketing and advertising industry, Cohen has worked on
a range of leading consumer brands, including Michelob, BP, Jim Beam and uBid, where
he helped build sales to several hundred million dollars. Cohen also spent nearly a
decade at Jim Beam Brands, where, as Vice President of Brand Management, he was
responsible for leading all US marketing activities for the company's portfolio of
consumer brands, including Jim Beam and DeKuyper. He has also spent time at two of
the most reputable advertising agencies- Ogilvy & Mather and DDB Needham Worldwide.
Cohen has a B.S. in Accounting from Northern Illinois University and an MBA from
Indiana University Graduate School of Business. He currently resides in Chicago, but
will be re-locating to Los Angeles, Napster's headquarters, with his wife and two
children.
About Napster
Napster®, the world's most recognized brand in online music and available at www.napster.com,
is a subscription service that enables fans to freely sample the world's largest and most diverse
online collection of music and experience the largest number of features. Napster members have
access to songs from all major labels and hundreds of independents and have more ways to discover,
share and acquire new music and old favorites with community features like the ability to email
tracks to friends and browse other members' collections. Subscribers to Napster can listen to
full-length songs from every major record label and hundreds of independents on demand for a low
monthly fee. Napster also offers Napster Light, a "lighter" version of the service for those who
just want to purchase songs and albums a la carte. Napster is a division of Roxio, Inc., (Nasdaq: ROXI),
the Digital Media Company, provider of the best-selling digital media software in the world. Napster
is headquartered in Los Angeles.
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